Marketing Intern

Key Responsibilities

Assist in Lead Generation Efforts

• Support the team in executing marketing strategies focused on international and domestic market.
• Work closely with sales, product, and marketing to align on campaign goals.
• Learn how to use Account-Based Marketing (ABM) and digital channels to help attract potential customers.

Support Sales Initiatives

• Help coordinate activities for the Sales team by preparing call lists, follow-up templates, and campaign materials.
• Assist in tracking responses and outcomes of outreach efforts.

Help Execute Marketing Campaigns

• Take part in launching multi-channel marketing campaigns, including emails, social media posts, and online ads.
• Contribute ideas for campaign content and messaging, and help monitor campaign performance.

Marketing Analytics & Reporting

• Collect and organize data from various marketing tools to track campaign results.
• Assist in preparing weekly performance summaries, focusing on leads generated and engagement metrics.

Market Research & Insights

• Conduct research on IT services market to identify trends, competitors, and customer preferences.

• Help in building buyer personas and segmenting potential audiences for targeted marketing.
• Must be familiar with using LinkedIn for professional content posting, lead research, and basic engagement activities.